diff --git a/example/ck_tile/01_fmha/CMakeLists.txt b/example/ck_tile/01_fmha/CMakeLists.txt
index e30e9e793c..241213a6ec 100644
--- a/example/ck_tile/01_fmha/CMakeLists.txt
+++ b/example/ck_tile/01_fmha/CMakeLists.txt
@@ -1,7 +1,27 @@
-# generate a list of kernels, but not actually emit files at config stage
+# validate user-specified fmha_fwd API list
+set(EXAMPLE_FMHA_FWD_KNOWN_APIS "fwd;fwd_splitkv")
+set(EXAMPLE_FMHA_FWD_ENABLE_APIS "fwd" CACHE STRING
+    "semicolon-separated list of APIs to generate (${EXAMPLE_FMHA_FWD_KNOWN_APIS}) & link, or \"all\".")
+if(EXAMPLE_FMHA_FWD_ENABLE_APIS STREQUAL "all")
+  set(EXAMPLE_FMHA_FWD_ENABLE_APIS ${EXAMPLE_FMHA_FWD_KNOWN_APIS})
+endif()
+
+foreach(api ${EXAMPLE_FMHA_FWD_ENABLE_APIS})
+  if(NOT "${api}" IN_LIST EXAMPLE_FMHA_FWD_KNOWN_APIS)
+    message(FATAL_ERROR "${api} isn't a known api: ${EXAMPLE_FMHA_FWD_KNOWN_APIS}.")
+  endif()
+endforeach()
+
+# "fwd" is a must-have api for the fmha_fwd example, add it if not specified
+if(NOT "fwd" IN_LIST EXAMPLE_FMHA_FWD_ENABLE_APIS)
+  list(APPEND EXAMPLE_FMHA_FWD_ENABLE_APIS "fwd")
+endif()
+
+string(REPLACE ";" "," EXAMPLE_FMHA_FWD_APIS "${EXAMPLE_FMHA_FWD_ENABLE_APIS}")
+# generate a list of kernels, but not actually emit files at config sta
 execute_process(
   COMMAND ${Python3_EXECUTABLE} ${CMAKE_CURRENT_LIST_DIR}/generate.py
-  --api fwd,fwd_splitkv --list_blobs ${CMAKE_CURRENT_BINARY_DIR}/fwd_blob_list.txt
+  --api ${EXAMPLE_FMHA_FWD_APIS} --list_blobs ${CMAKE_CURRENT_BINARY_DIR}/fwd_blob_list.txt
 )
 
 execute_process(
@@ -17,7 +37,7 @@ file(STRINGS ${CMAKE_CURRENT_BINARY_DIR}/bwd_blob_list.txt FMHA_BWD_GEN_BLOBS)
 add_custom_command(
   OUTPUT ${FMHA_FWD_GEN_BLOBS}
   COMMAND ${Python3_EXECUTABLE} ${CMAKE_CURRENT_LIST_DIR}/generate.py
-  --api fwd,fwd_splitkv --output_dir ${CMAKE_CURRENT_BINARY_DIR}
+  --api ${EXAMPLE_FMHA_FWD_APIS} --output_dir ${CMAKE_CURRENT_BINARY_DIR}
 )
 
 add_custom_command(
@@ -61,6 +81,13 @@ else()
   list(APPEND EXAMPLE_FMHA_BWD_COMPILE_OPTIONS -Wno-undefined-func-template -DCK_TILE_FMHA_FWD_FAST_EXP2=0)
 endif()
 
+# conditionally enable call to the fwd_splitkv API in fmha_fwd example
+if ("fwd_splitkv" IN_LIST EXAMPLE_FMHA_FWD_ENABLE_APIS)
+  list(APPEND EXAMPLE_FMHA_FWD_COMPILE_OPTIONS -DCK_TILE_FMHA_FWD_SPLITKV_API=1)
+else()
+  list(APPEND EXAMPLE_FMHA_FWD_COMPILE_OPTIONS -DCK_TILE_FMHA_FWD_SPLITKV_API=0)
+endif()
+
 # Allow comparing floating points directly in order to check sentinel values
 list(APPEND EXAMPLE_FMHA_FWD_COMPILE_OPTIONS -Wno-float-equal)
 list(APPEND EXAMPLE_FMHA_BWD_COMPILE_OPTIONS -Wno-float-equal)